Social Marketing

Me in Hawaii wearing sunglasses and a ball cap that has the word GRATEFUL embroidered on it

This Snowbird Dreams of a Perfect Escape

Even as a teen who loved to play in the sun, I would have told you my favourite season was fall. It was my fave time to ride my motorcycle, too. I’d rather be a little cool than too hot. Summertime, properly dressed for safety, it can get awfully steamy on a bike. Not to mention, in general life.

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Our black Lisa's Pieces t-shirts on the floor, soaking wet and looking limp.

What We Learned As Newbie Summer Market Vendors

Derek and I weren’t new to the concept of gathering a bunch of different vendors and putting them in one showcase. After all, he managed the World of Motorcycles Expo in London for a decade. There were spin-off shows in Kitchener and Hamilton as well. I was alongside him for many of them. Most people were wonderful. Oh, the stories I could tell about some of the sleazy, manipulative, and hostile folks we dealt with. But he won’t let me!

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Our booth set up with a grey tent with a back wall, a long table at the back with a blue tablecloth and various tables with merch on them.

ImPort Stanley – Small Town Retail’s Not for the Weak

Before we moved to Port Stanley, our realtor told us that the village was, “its own ecosystem when it comes to real estate.” Having lived here for five years, I’d say there’s more about this village that’s particular to its atmosphere. Or perhaps it’s a lot like other villages that endure quiet winters and rely heavily on tourism.

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